Stakeholders are interest groups that are likely to be affected (positively or negatively) by the project outcomes. Research teams should identify the key stakeholders and analyse their concerns, needs and possibilities for engagement. Collaborating with stakeholders throughout the research process can maximise the positive impact of the project.

To guide the process of working with stakeholders we have developed resources covering the following areas: Using evidence to inform policy-making; Examples of good practice from country partners; Presenting findings to children; and Communication tools.

Using evidence to inform policy-making

The use of research findings for policy-making is a complex and dynamic two-way process that is influenced by a number of factors, such as political context, quality and relevance of the research evidence, links between relevant stakeholders, and external influences, such as economic or cultural factors.

To help navigate this complex terrain we have created several practical resources to guide researchers in using research evidence to inform policies.

Tools included:

Examples of good practice from country partners

We have collated selected country examples that demonstrate some of the knowledge exchange and impact efforts that the Global Kids Online partners have undertaken when working with key stakeholders. Each is designed to illustrate one or more issues that may arise in seeking to ensure research findings contribute to wider benefits for society.

Each example follows a similar structure: country context and specific issues that researchers and practitioners wish to address; strategies developed by country partners to tackle the issues; specific steps taken and the challenges they faced; and remaining gaps and areas for future work.

Tools included:

Presenting findings to children

The Global Kids Online toolkit invites researchers and research users to adopt a child-centred approach that sees children as rights-holders and citizens, able to actively shape the online domain and to exercise agency in the digital environment. This includes taking a participatory approach to involving children throughout the research process, including when communicating study findings, as they are key stakeholders.

To facilitate this process, we have developed resources that present the country findings in a child-friendly manner.

Tools included:

    • Worksheet The Internet & You: This short document provides a child-friendly means of giving children feedback on the research findings and a chance to debate these with their parents or teachers. We have also created a blank template for countries to complete with their own findings.
    • Animation film Presenting research findings to children: this illustrates how a researcher can communicate findings to child audiences. It can be used as a resource to show to children for educational purposes, and can be adapted in different languages with subtitles or a new voiceover. A version without a voiceover can be accessed and the film script can be downloaded here.

Communication tools

Communicating research findings efficiently requires a communications strategy. This includes a carefully planned communication process with several steps, such as setting objectives; developing messages; targeting audiences; choosing channels; planning activities; allocating resources; and measuring success.

When planning your communications strategy, numerous channels can be considered, such as organising events; media outputs and relations; different types of publications aimed at key stakeholder groups (e.g. professional audiences, government institutions, educators and practitioners, parents and children); social media outputs; and website content.

We have collated examples of different formats and channels that Global Kids Online has used to communicate its findings.

Tools included:


Further resources:

Getting started with impact

What is research impact?

Key steps in planning impact

Planning and monitoring impact


Anyone may use the resources under the Attributive Non-Commercial Creative Commons License (CC BY-NC) crediting Global Kids Online as the source.

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